Top 5 Drawing & Coloring Apps in the US for Q3 2022

In the third quarter of 2022, the top 5 drawing and coloring apps in the United States exhibited varied performance metrics across downloads, revenue, and active users. The insights, derived from Sensor Tower, provide a comprehensive look at the market dynamics for these apps on a unified platform.

Makeup Kit - Color Mixing from Crazy Labs saw a significant surge in weekly downloads, peaking at 485.8K in the first week of August before tapering off to around 109.6K by the end of September. The app also recorded a notable increase in weekly active users, starting from 3.8K at the end of June and reaching a high of 916.9K in early August.

Happy Color by Numbers Game from X-Flow maintained a consistent performance in weekly revenue, fluctuating between $8.9K and $11.5K. Weekly downloads for the app varied modestly, with a low of 92K in mid-September and a high of 125.6K at the start of July. The app's weekly active users remained robust, averaging around 2M throughout the quarter.

Phone Case DIY, another app from Crazy Labs, experienced a decline in weekly downloads from 148.9K at the end of June to approximately 83.5K by the end of September. Despite this, its weekly active users showed resilience, hovering around 260K to 280K for most of the quarter.

Color by Number：Coloring Games by Wildlife Studios saw steady weekly revenue, peaking at $83.7K in mid-August. Downloads for the app showed a downward trend, starting at 80.6K at the end of June and reaching 72K by the end of September. The app's active users also declined from 541.5K to around 474.2K over the quarter.

Lastly, Tap Color Pro: Color By Number from Talefun had weekly revenue fluctuating around $12K to $14K. Weekly downloads peaked at 59.2K in mid-July but fell to 41.5K by the end of September. Active users for the app remained relatively stable, averaging around 220K for most of the quarter.

For more detailed insights and trends, visit Sensor Tower.